Why A/B testing is non-negotiable on Amazon
ππ‘π² π/π πππ¬ππ’π§π ππ¬ ππ¨π§-πππ π¨ππ’πππ₯π π¨π§ ππ¦ππ³π¨π§ (ππ‘ππ§ ππ‘π ππ©ππ’π¨π§ ππ¬ ππ―ππ’π₯πππ₯π) Most sellers optimise based on assumptions. Top sellers optimise based on data. Thatβs